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Is it necessary to seek potential that isn’t visible to the eye?

Is it necessary to seek potential that isn’t visible to the eye?

At L’Oreal, leadership is defined by the ability to recognize and nurture hidden potential rather than merely filling positions. Tania Nunes highlights the importance of five potential drivers: empathy, judgment, resilience, ambition, and learning agility, which together foster effective team management (gestión del equipo). By emphasizing these values of the company (valores de la empresa), L’Oreal creates a culture where employees can explore diverse career paths (plan de carreras) that they may not have previously considered. This approach enhances communication and builds trust, leading to transformative career shifts, such as industrial engineers moving into marketing roles. According to Tania Nunes, the right support can unlock incredible possibilities. Don’t miss more tips and insights on leadership and talent potential in the full episode.

2026·Season 3·Episodio 3Highlight
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Tania Nunes · People Development & Learning Manager

Leadership insights

Watch the full "The Unboxing Talks" Serie

Transcription

00:04

Seek out potential

00:18

Why is it important to look for potential that isn't immediately visible?

00:23

Well, first of all, we all have potential and in L’Oreal people aren't hired just to fill a position.

00:32

At L’Oreal we hire considering the person's potential and what they can become and accomplish in the company over time. We always take a long term view, constantly focusing on potential.

00:44

Often we have to take a chance.We don't have a crystal ball we don't know if the person will be successful or not, but there is a set of features that can help prevent and give a little more confidence about the decision.

00:59

At L'Oreal we often use the five potential drivers.

01:02

The empathy, the ability to put myself in someone else's shoes Judgement, the capacity to think critically and challenge the status quo. Resilience,be able to overcome changes.

01:12

Ambition, be able to set ambitious goals and the famous learning agility, that ability to keep learning.

01:20

And therefore,often, Human Resources or the manager identifies career opportunities and suggests them to the employee. Often the opportunities that the employee can't even imagine as an opportunity,but when he trusts his Human Resources team and its leader,we see magic happen, and so we have cases of industrial engineers working in marketing, and people who spent 23 years working in marketing are now in Human Resources,or even a doctor leading a marketing team. Everything is possible when you combine potential with the right support.

01:56

In addition to the drivers of potential,there are many ways to access to peoples potential, and it may be through an interview, asking questions based on their experience and skills,but could also be through questions that are more general and open-ended, which allows to reach the other side of the person behind the résumé and get to know them better.